Meet Our Team

Luke Madden is a Financial Advisor with over 20 years of experience in the insurance and financial services industry. Introduced to the world of stocks and bonds at age eight by his grandfather, Luke has been consistently curious about the world of investing. He graduated from Louisiana Tech University with a degree in Marketing in 2000 and has worked in the business ever since. He has been running his office in Ruston for over ten years and is a second-generation agent, following in his father's footsteps.

Luke works with successful families, professionals, and business owners to provide clarity, direction, and trusted guidance about their financial lives. He helps his clients to clarify their objectives with well-defined values so that they can make confident decisions. He believes in starting with the why, discussing your values, and then considering what you want to accomplish. Luke has passed the FINRA Series 7, Series 65, and Series 63 exams and holds a life, health & accident license in Louisiana and various other states.

Luke enjoys spending time with his wife of over 20 years & favorite person, Katy, and their two daughters, Avery and Betsy. He also volunteers as the 6th-grade confirmation class teacher at Trinity UMC in Ruston. Luke has served his church as Chair of the Endowment Committee and is the Vice-Chair of the Church's Administrative Council. He is proud to have served as a member of New York Life's 2020-2021 Agent's Advisory Council and as a member of the 2022 Executive Committee. The AAC is a forum for New York Life agents and home office business leaders to exchange ideas and information on products and services to improve the experience for all their policyholders. Luke has also achieved the prestigious Million Dollar Round Table's Court of the Table three times and has been an MDRT Qualifying Member for many years.

Luke enjoys reading, traveling with family, and occasionally participates in long-distance shooting sports.

Pierson began working with Luke in 2019 and serves as his Office Administrator. As a client service specialist, Pierson maintains an efficient, organized office so that Luke can focus his energy into building our client relationships. Pierson leads in maintaining our client relationships by orchestrating our office’s administrative support and operational functions, our client service (Insurance, Annuities, Investments, & Corporate/Group Benefits), and in financial data. Pierson and Luke share a passion for delivering first-class service to every client. Pierson likes to say, “it is our honor to be able to serve our clients.”

Pierson earned his bachelor’s degree in Pastoral Ministry from Oklahoma Wesleyan University. He was a Youth Pastor for 12 years before hanging up the cleats.

Pierson is married to his wife Jennifer, and they have called Ruston, Louisiana home since 2014, along with an Australian Shepherd named Watson. They love to travel and have visited 38 States, 17 countries, and 5 continents.

Pierson is west coast born, plains raised, and southern refined. He enjoys nerding-out about sports, music, comic books, paleontology, and theology & church history. Outside of the office he is usually at Trinity UMC in Ruston helping with worship every week or is exercising and collecting running miles around town.